Customer acquisition
with tablet devices

Tablet devices can be used to collect potential customers’ contact information, but they can also be utilized in other ways to support sales, marketing and product development.

Roidu feedback devices are used not only to measure customer experience but also for lead capture. In fact, customer acquisition with tablet devices is very simple and smart and makes responding pleasant for the potential customer. Feedback devices can be used to collect potential customers’ contact information, but they can also be utilized in other ways to support sales, marketing and product development.

A tablet device collects leads independently at fairs, events and stores which frees the salespeople to sell. Sports center Fressi replaced its old-fashioned paper forms at shopping centers with Roidu tablet devices. Now new leads arrive straight into their CRM system; already within the first month a couple of tablet devices collected 500 new leads for contacting.

Versatility of the survey in information gathering

Along contact information, tablet device can also collect information about potential customers’ preferences, wishes and purchase willingness. This information can be used to support sales and marketing as well as product development. Fireplace manufacturer Tulikivi uses tablet devices at fairs not only to collect contact information of the potential customers but also to ask which models they prefer. House builder Kastelli ask the respondents if they already have a lot for their future house. This way potential customers can be effortlessly sorted according to their responses for sales to contact.

We can also include a game or a lottery to be published as a part of the survey. A gamified solution invites potential customers to respond more eagerly. Roidu software takes care of the lottery automatically and has different winning logics according to which prizes are drawn. There are multiple game options as well: Slots, Cards and Wheel of fortune. The survey, tablet device and game can all be branded according to customer’s visual guidelines, which helps create a modern and interesting company brand.

Versatility of the tablet devices

A tablet device is versatile also outside fairs and events. It can be used in stores or showrooms with the same survey, or a new one can be easily published. The feedback devices can also be used to measure workplace wellbeing. The solution is cost-efficient since the same survey can be used again at different events and editing or changing the survey is quick and inexpensive.

If you often take part in fairs and other events, tablet device is absolutely the smartest way to collect contact information of potential customers or partners and offer requests. Our solution can be used in many ways to support sales, marketing and product development and it can be used for multiple purposes along fairs and events. Customer acquisition with tablet devices is easy, handy and entertaining. Get to know our lead capture service and request and offer.

Kati Päivärinta